CTIC Seminar: "Discover the potential of online advertising to promote your business"

Do you feel that your business is struggling to stand out in such a competitive market? This seminar is the perfect opportunity to learn how online advertising can give you that extra boost you need to reach your ideal audience. 🚀

The meeting will take place on April 29, 2026, from 10:00 to 12:00, in the conference room of the Edificio Impulsa (C/Los Prados, 166). Attendance is completely free, although prior registration is required through this link.

What will you learn?

Guided by the technical staff of CTIC Centro Tecnológico, you will discover how to complement your SEO and social media strategy with effective advertising campaigns. We will analyze the possibilities of key tools such as Google Ads, Meta Ads, and LinkedIn Ads so that you learn how to make the most of them.

The topics that will be covered during the session include:

• The current context: the end of “everything free” in online promotion.
• Why should I invest in SEM and SMM? The potential of advertising campaigns on the web.
• The importance of objectives and strategy.
• Segmentation is key.
• Result analysis as a fundamental part of the process.
• An instrument for SEM: Google Ads. What is it and how does it work?.
• Instruments for SMM: Meta Ads and LinkedIn Ads.

It is an excellent occasion to understand how these platforms work and which operations are most recommended to obtain optimal results in your projects. We look forward to seeing you to continue growing together! 💡